Wikipedia

Courtyard by Marriott

Courtyard by Marriott
IndustryHospitality, Tourism
Founded1983
Number of locations
1,254 (as of June 30, 2020)[1]
Area served
Worldwide
ParentMarriott International
WebsiteCourtyard by Marriott

Courtyard by Marriott (also Courtyard Marriott on signage) is a brand of hotels owned by Marriott International. This mid-priced range of hotels designed for business travelers, also accommodate families. Rooms have desks, couches, and free Internet access. The majority of locations have a bistro that sells fresh cooked and prepared breakfast (not complimentary), appetizers, sandwiches, and more. All have 24-hour "mini-marts".

The competition is mid-priced business-oriented hotels like Cambria Suites, Wingate Inn and Hilton Garden Inn.

History

In the early 1980s Marriott struggled to find locations that fitted the existing Marriott brand. To broaden selection, the company created Courtyard for business and pleasure travelers. The new brand focused on smaller properties in lower demand areas. The chain grew from three test sites in 1983 to over 90 hotels in 1987.[2]

The first location was built in 1983 in San Luis and was Marriott's first sister brand. The chain primarily targeted business travelers, but over time has broadened to the leisure market. Most properties now offer a swimming pool or fitness center, microwaves and mini-fridges, and family rates. Many have a mini-fridge in every room, and generally have a complimentary guest microwave in The Market. Usually, microwaves are found in suite rooms.

Marriott International spent $2 billion in the mid-1980s on expanding the Courtyard by Marriott chain to attract the typical Holiday Inn clientele.[3]

In 2007, Marriott adopted its Refreshing Business Initiative to update the Courtyard properties to better satisfy the business traveler. Renovations included a redesigned lobby, and a bar with extended hours, which not only offered a popular social setting, but also increased revenue.[4]

In 2017, a Courtyard Marriott Hotel became the first American chain hotel to open on the Island of Bonaire, and through a partnership with local dive shop chain, Dive Friends Bonaire, became the first Courtyard hotel in the world to have an onsite scuba diving shop.[5]

As of June 30, 2020, there were 1,254 Courtyard Marriott Hotels worldwide with 187,095 rooms in addition to 288 hotels with 49,335 rooms in the pipeline.[1]

Accommodations

Historical

US Non-US Total
2006[6] Properties 0733
Rooms 0105,526
2007[7] Properties      693      74 0767
Rooms 096,759 014,021 0110,780
2008[8] Properties      728      80 0808
Rooms 101,743 015,515 0117,258
2009[9] Properties      768      90 0858
Rooms 107,640 017,566 0125,206
2010[10] Properties      795      97 0892
Rooms 111,634 019,435 0131,069
2011[11] Properties      805      108 0913
Rooms 113,413 021,306 0134,719
2012[12] Properties      817      112 0929
Rooms 114,948 021,605 0136,553
2013[13] Properties      836      117 0953
Rooms 117,693 022,856 0140,549
2014[14] Properties      861      127 0988
Rooms 120,894 024,906 0145,800

From 2015

North
America		 Europe Middle E.
& Africa		 0Asia &0
Pacific		 Caribbean
Latin Am.		 Total
2015[15] Properties 00916 049 005 037           30      1,037
Rooms 129,041 009,220 001,041 009,243 04,872 0153,417
2016[16] Properties 00961 054 006 041           36      1,098
Rooms 135,196 010,167 001,279 010,399 06,014 0163,055
2017[17] Properties 00994 056 006 048           38      1,142
Rooms 139,326 010,427 001,279 012,076 06,298 0169,406
2018[18] Properties 01,027 063 007 063           39      1,199
Rooms 143,389 011,828 001,487 015,306 06,428 0178,438
2019[19] Properties 01,053 068 007 072           41      1,241
Rooms 146,602 012,892 001,487 016,931 06,717 0184,629

Gallery

References

  1. ^ a b "Courtyard". Marriott Hotels Development. Retrieved 2020-08-20.
  2. ^ Wind, Jerry (1989). "'Courtyard by Marriott': Designing a Hotel Facility with Consumer-Based Marketing Models". Interfaces. 19 (1): 25–47.
  3. ^ Leslie Smith, "Marriott Stakes Out New Territory", The New York Times, 22 September 1985, section 3, p. 1.
  4. ^ Mest, C. Elliott (4 June 2012). "Courtyard renovations nearly complete in North America". Hotel Management. 227 (7): 22–62.
  5. ^ Crow, Melinda. (2017-07-15). "#TravelTruth: Scuba Diving Bonaire on the Cheap - FirstRead.Me". FirstRead.Me. Retrieved 2017-08-01.
  6. ^ "2006 Annual Report". www.marriott.gcs-web.com. p. 20.
  7. ^ "2007 Annual Report". www.marriott.gcs-web.com. p. 26.
  8. ^ "2008 Annual Report". www.marriott.gcs-web.com. p. 22.
  9. ^ "2009 Annual Report". www.marriott.gcs-web.com. p. 19.
  10. ^ "2010 Annual Report". www.marriott.gcs-web.com. p. 18.
  11. ^ "2011 Annual Report". www.marriott.gcs-web.com. p. 19.
  12. ^ "2012 Annual Report". www.marriott.gcs-web.com. p. 22.
  13. ^ "2013 Annual Report". www.marriott.gcs-web.com. p. 20.
  14. ^ "2014 Annual Report". www.marriott.gcs-web.com. p. 17.
  15. ^ "2015 Annual Report". www.marriott.gcs-web.com. p. 5.
  16. ^ "2016 Annual Report". www.marriott.gcs-web.com. p. 7.
  17. ^ "2017 Annual Report". www.marriott.gcs-web.com. p. 7.
  18. ^ "2018 Annual Report". www.marriott.gcs-web.com. p. 6.
  19. ^ "2019 Annual Report". www.marriott.gcs-web.com. p. 6.

External links

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